Merkle supports the market entry with a clever concept, content strategy and suitable CMS
Scout24 is the leading network of online marketplaces. Until now, however, the Swiss Scout ecosystem has lacked its own financial platform. But the competition is high: there are already many similar portals. This makes the market entry a challenge. That's why a portal is needed that allows users to find the right offer as easily and quickly as possible. Just the right mission for Merkle.
The go of the new FinanceScout24 online platform at the end of November was followed by a strong, positive media coverage. For users, it is a digital partner that explains and compares different financial services and also offers them for sale. Users need a maximum of ten minutes to take out car insurance, for example, in the corresponding app. In addition, the online platform is continuously being optimized and forms the basis for future digital products and services.