These few minutes are the encounter with myself… and that's what it's all about, in life, between people and also at events. At Merkle, everyone has their own word mark in the signature and on the business card, which they can design individually to express themselves, their interests and what they do at Merkle. My word mark is "Live Marketing. Create an experience. Real encounter. Merkle."
Working in the home office for weeks with everything that comes with it, is definitely an experience. But does a real encounter still take place when everyone is just sitting in front of their screen in a quiet little room? I say yes, it can happen. Never before has it been so natural to ask your colleagues at the beginning of a video call how he/she is doing and to have an open ear even more than before. Because that's what makes Merkle what it is: cohesion and mutual support within the team. And so, as an "event manager without events", I never get bored even in these times. In addition to the events, which are now held in virtual form, I provide support for various topics in the online area and gain new and interesting insights. The world is getting more and more digital – that is nothing new. And even though webinars and similar formats have been commonplace for some years now, it is time for the "classic events" to think again. Today, the technical possibilities seem unlimited and offer a wide range of options for knowledge transfer, but also for interaction and collaboration. Formerly unimaginable, virtual workshops are now also a reality.