Annika Kirchhof is Head of Sales Germany at Merkle

The digital expert will be responsible for the full-service digital agency's new client activities in Germany.

Hamburg, 14 December 2021 – Merkle – a dentsu company, a data-driven full-service agency for customer experience management (CXM), appoints Annika Kirchhof as their new Head of Sales Germany. Kirchhof officially takes on the new position as of 1 November 2021 and is responsible for the digital agency's new client business in the German market. Merkle is part of the dentsu group and is the largest brand within the DACH region.

Kirchhof has more than 10 years of professional experience in the digital industry. She joined Merkle (formerly Namics) in early 2021 and started at the Hamburg office as Principal Consultant New Business. Previously, she worked for several years at the digital agency hmmh from the Plan.Net Group in various sales and digital transformation. Kirchhof gained additional media experience at Weser Kurier before joining Territory, a content agency with a focus on digital topics, where she was responsible for digitalisation projects for well-known B2B clients.

In her new role at Merkle, she is responsible for the expansion of new client business in Germany. This includes, above all, the decisive design of the acquisition and onboarding process as well as the development of a forward-looking vision for new customers with her team. As Head of Sales Germany she reports to Tobias Hollritt, Head of Sales & Alliances DACH.

Daniela Stofer, Managing Director Merkle Germany:

Managing Director Daniela Stofer

"With Annika Kirchhof, we have a sales expert with a great deal of flair and passion for everything digital as well as years of experience in customer contact. She will use her extensive sales and industry knowledge to further advance our German business and establish Merkle as a key player in the market. I am very happy about the further female power in our leadership team."

Annika Kirchhof, Head of Sales Germany at Merkle:

Annika Kirchhof Head of Sales Germany Merkle

“I am very much looking forward to driving and shaping new business for Merkle with the great team in Germany. For me, there is no more exciting challenge than to develop the vision for our customers to the point and present it convincingly in the shortest possible time. I look forward to working with all areas within the agency and showing the German market and clients: 'We are a force to be reckoned with '."